Portfolio
E-newsletter
Challenge
Strategic Systems sought to improve communication with its clients, prospects and partners.
Results
A regular newsletter campaign was launched to create a branding touch-point for Strategic Systems. The quarterly electronic publication featured internally produced white papers as well as articles by contributing professionals in the field of business intelligence and supply chain management. Continually increasing opt-in subscriptions showed that the newsletter had perceived value for its audience.
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NewsWerks is a trademark of Communiqué Marketing Solutions. All other trademarks or registered tradmarks belong to their respective owners.